Supermarkets fight for consumers' attention with their festive adverts. But which has won my attention?

Nostalgia marketing for your next campaign 👇🏼 👇🏼 👇🏼 After a 20-year absence, the Heinz Beanz pizza is BACK! A 90's food fusion...

A critical appraisal of the digital marketing strategies of Louis Vuitton.

What a person wears may be seen by everyone they come into contact with and have positive and negative impacts on the wearer.

Recommendations for PrettyLittleThing's relationship marketing strategy. PLT’s relationship marketing (RM) strategy is effective in...

Marketing that made me stop and stare in 2021. 1. Uber Eats Now this one made me chuckle. It reminded me of when I pulled away with a...

From Iceland hijacking John Lewis to the sneaky return of Cuthbert the Caterpillar raises the question of whether they hired the...

Positioning Gucci frequently altered its positioning in China, therefore, its effectiveness could be questioned because of the lack of...